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Author:	RGRMarketing [ Fri Mar 14, 2008 12:47 pm ]
Post subject:	RGR Marketing = Jim
Hello. . . I'm Jim. . .RGRMarketing. . .I'm a lifetime off-road fanatic and I like to consider myself a surgeon on the race track. I'm married and a father of 2. For the last 15 years I have been a sales and marketing professional. As far as my off-road background: I was nearly born on a trail ride in the Blue Mountains of Washington. Weeks later, I was in the hills and on the track. I started racing at our local weekend short course races when I was around 5 years old while sitting on my dad's lap. Later, I developed a "win or break" race strategy. One summer, I won 4 events and rolled in 4 events. No second places. . .over the years I have learned a lot of patience and endurance so I have become a passable driver and a legend in my own mind. On the other hand, there are a lot of things that I am NOT. I am NOT the crew chief first and foremost. Yes, I can use duct tape and bailin' wire to get the truck back to the pits in a race, but Jose is our super meticulous God of Prep. I am an unworthy apprentice that simply nods and complies. When Fozzie busts out with some sick graphics I just nod and smiles and when Don hooked us up with this website, I lied and said that I understood. On the other hand, when it comes to race marketing and getting your company's name in print, on TV or on the internet, I am your guy. Not only has my entire professional career been devoted to sales and marketing, but I have been selling multimedia products for the last 9 years and I am a freelance off-road magazine editor. I have written editorial content, event wrap-ups, and product reviews and continue to have a good working relationship with several off-road magazines.

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